Red Earth believes being your most beautiful self should be fun, not a chore. They create products for the girl on the go, who enjoys the imperfections of life and is always hungry for new adventure.
This is where they're from. Their story began in Melbourne Australia in 1991 and has continued to evolve internationally for almost 25 years. Australia is still their home. Their symbol points south to remind them of their roots - raw beauty effortless style.
Having fun is their thing. The foundation of everything they do is based on their love of adventure and their commitment to the authenticity. This is how they work and their lives.